Mahindra XUV 3XO RevX – A New Phase in the Competition for Compact SUVs

Mahindra XUV 3XO RevX – A New Phase in the Competition for Compact SUVs

by | Jul 8, 2025 | Car, Mahindra

Mahindra XUV 3XO RevX

The Indian market for compact SUVs is a battleground, a sub-4-meter arena where titans vie for dominance. The Mahindra XUV 3XO has quickly established a sizable niche in this hotly contested market and is now the brand’s best-selling SUV. Riding the wave of this success and commemorating the milestone of reaching one lakh units in its first year, Mahindra has unveiled a strategic new lineup: the XUV 3XO RevX. This isn’t just a cosmetic update; it’s a strategic decision to increase the accessibility of premium features and potent performance for a larger market, escalating competition with rivals such as the Tata Nexon, Maruti Suzuki Brezza, Hyundai Venue, and Kia Sonet.

The new RevX series, which starts at an aggressive Rs 8.94 lakh, introduces four petrol-only models: the RevX M, RevX M(O), RevX A, and RevX A AT. With a distinctive combination of improved interiors, cosmetic upgrades, and feature distributions that defy the notion of a “mid-spec” variant, these models are made to blend seamlessly into the current hierarchy. Let’s examine the features that make the new Mahindra XUV 3XO RevX potentially revolutionary.

What is the RevX? A Smart Value Approach

The basic idea behind the RevX trims is straightforward but brilliant: make desirable features accessible to all. Mahindra has strategically repositioned its SUVs at more affordable price points by identifying two major draws for contemporary SUV buyers: a sunroof and a powerful turbo-petrol engine. The RevX M(O) lowers the cost of a single-pane sunroof by Rs 10,000, while the RevX A makes the powerful 130 PS TGDi turbo-petrol engine more affordable by up to Rs 83,000. This ingenious packaging creates an appealing new option for customers who previously had to stretch their budgets to higher-end variants for these specific features.

The Signature RevX Style: Exterior and Interior

Mahindra has made a number of unique cosmetic changes to the RevX trims in order to visually differentiate the new lineup.

External Improvements:

  • Unique Identity: The “RevX” badge is prominently displayed on all models.
  • Blacked-Out Appeal: 16-inch black wheels are standard on the variants. The RevX A has sleek black alloy wheels, while the RevX M and M(O) have steel wheels with black covers.
  • Unique Grille: All RevX models come with a body-colored front grille as standard.
  • Dual-Tone as Standard: Only dual-tone color schemes are available for any RevX variant. Five options are available for selection:
    • Tango Red with a black roof.
    • Everest White with a black roof.
    • Galaxy Grey with a black roof.
    • Nebula Blue with a grey roof.
    • Stealth Black with a grey roof.

Interior Elegance:

  • Premium Upholstery: The black leatherette seats that come standard on all RevX models are a notable feature that gives the cabin a high-end, two-tone look.
  • Enhanced Comfort: A feature aimed at enhancing passenger comfort, all RevX trims include headrests that can be adjusted for each second-row passenger.

Variant Breakdown: Finding Your Perfect RevX

There are three main variations in the RevX lineup, each designed for a particular customer.

Mahindra XUV 3XO RevX M

The RevX M, the new entry point to the RevX experience, is positioned strategically between the current MX2 and MX2 Pro variants.

  • Cost: Rs 8.94 lakh.
  • Engine: It is powered by a 1.2-liter, three-cylinder, turbo-petrol engine with 111 horsepower (112 PS) and 200 Nm of torque. This engine is paired with a 5-speed manual transmission only.
  • Key Feature Upgrades: The RevX M offers a lot of value in comparison to the standard versions on which it is based. While the MX2 gets a 10.25-inch infotainment screen and four speakers, the RevX M enhances comfort and convenience with the following features:
    • Height adjustment for the driver’s seat.
    • Adjustable headrests for all rear passengers.
    • A rear-seat armrest equipped with cupholders.
  • Standard Features: It comes well-equipped with an all-black cabin theme, all-LED lights, a 10.25-inch touchscreen infotainment system, four speakers, keyless entry, and steering-mounted audio controls. Safety is also strong, with six airbags, Electronic Stability Control (ESC), and ISOFIX child seat anchors as standard.

Mahindra XUV 3XO RevX M(O)

The RevX M(O) adds one highly sought-after feature to the feature set of the RevX M.

  • Cost: Rs 9.44 lakh.
  • Engine: It has the same 112 PS turbo-petrol engine and 5-speed manual gearbox as the RevX M.
  • The Sunroof Advantage: The RevX M(O)’s most significant addition is a single-pane electric sunroof. This makes it the most economical model in the entire XUV 3XO lineup to offer this feature, undercutting the next model with a sunroof by Rs 10,000.

Mahindra XUV 3XO RevX A

Perhaps the most exciting new model is the RevX A, which offers luxurious features and exhilarating performance at a more affordable price. It sits between the AX5 and the premium AX5L trims.

  • Price: The manual version costs Rs 11.79 lakh, while the automatic version costs Rs 12.99 lakh.
  • Power Unleashed: The RevX A is available exclusively with the more potent 1.2-liter direct-injection TGDi turbo-petrol engine. This motor generates a remarkable 130 PS (129–131 hp) of power and 230 Nm of torque.
  • Transmission Option: It provides the flexibility of a manual as well as a 6-speed automatic torque converter transmission.
  • The Panoramic Experience: The panoramic sunroof, which is normally only found on higher-end models, is one of the RevX A’s main features.
  • Feature-Rich Cabin: The RevX A has the same features as the well-equipped AX5, but it also has a panoramic sunroof. Its cabin is crammed with convenience and technology:
    • Dual 10.25-inch screens (a digital instrument cluster and a touchscreen infotainment system).
    • Wireless Apple CarPlay and Android Auto.
    • Dual-zone automatic climate control.
    • Wireless phone charger.
    • A six-speaker sound system.
    • Connected car technology.
    • Leather-wrapped steering wheel and gear lever.
    • Cruise control.
  • Accessible Performance: The launch of the RevX A has made Mahindra’s 131hp engine much more affordable. This potent engine was previously limited to the AX5L model, which has a higher starting price. This action makes the performance credentials of the XUV 3XO more accessible than ever.
  • Knowledgeable Decisions: Although it is loaded with features, it is crucial to remember that some high-end features, such as the Level 2 ADAS suite, a 360-degree camera, and an electronic parking brake, are only available on the higher-end AX5L and AX7L models. This allows customers to choose between the RevX A’s performance and panoramic sunroof and the AX5L’s cutting-edge technology and safety features.

Conclusion: Mahindra’s Masterstroke

The introduction of the XUV 3XO RevX represents a paradigm shift in the way features and performance are provided in the compact SUV market, going beyond the simple addition of new models. Understanding that consumers want premium experiences without necessarily paying a premium price, Mahindra has shrewdly tapped into the market.

The RevX M provides a feature-rich package for those who value comfort and convenience on a budget. The RevX M(O) masterfully captures the desire for a sunroof, making it more accessible than ever. Additionally, the RevX A is a masterwork of packaging, offering a powerful 130 PS engine and an opulent panoramic sunroof at a price that will surely make the competition sleepless.

With the RevX, Mahindra has thrown down the gauntlet, making its “Paisa Vasool SUV” an even more alluring offer. It makes a strong and unambiguous statement that the Mahindra XUV 3XO is not only here to compete in the never-ending battle of compact SUVs, but also here to win.